IQOS ILUMA PRIME I BLUE NEW SERIES in UAE (New Series)
The IQOS ILUMA PRIME I BLUE NEW SERIES in UAE stands as the pinnacle of innovation in the world of heat-not-burn technology. With a sleek aluminum body, smart connectivity, and intuitive operation, this new-generation device is tailor-made for adult smokers in the UAE seeking a cleaner, modern alternative to traditional smoking.
This article covers everything you need to know—from its standout specifications and advanced features to answers to commonly asked questions.

IQOS ILUMA PRIME I BLUE NEW SERIES in UAE
Introduction to IQOS ILUMA PRIME I BLUE NEW SERIES in UAE Series
IQOS, developed by Philip Morris International, has consistently pushed boundaries in the tobacco heating system market. The ILUMA i PRIME, part of the newest “i” series, is a premium version of IQOS’s flagship line, now enhanced with:
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Smartcore Induction System™ (no blade)
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Touchscreen controls
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Fast charging
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Intelligent puff sensing
The Breeze Blue variant of the ILUMA i PRIME is particularly popular in the UAE for its cool-toned metallic finish and minimalist aesthetics.
Specifications of IQOS ILUMA PRIME I BLUE NEW SERIES in UAE
Design and Build
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Color: Breeze Blue (Elegant metallic finish)
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Material: Premium aluminum with synthetic leather accents
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Weight: Approximately 138g
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Dimensions:
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Holder: 101mm x 14.5mm
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Charger: 117.2mm x 44.7mm x 22.2mm
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Battery & Charging
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Battery Type: Lithium-ion rechargeable
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Battery Capacity:
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Holder: 2380–2900 mAh
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Charging Case: Up to 20 full uses
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Charging Port: USB-C
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Charging Time:
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Holder: ~1.5 minutes per use
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Case: Full charge in ~135 minutes
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Charging Input: 5V/2A
Heating Technology
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Heating Method: Induction-based heating (Smartcore™)
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Heating Element: No blade – cleaner operation
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Stick Compatibility: Only compatible with TEREA™ sticks
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Usage Time: 5–6 minutes or 14 puffs per session
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Consecutive Uses: 2 back-to-back sessions without recharging
Smart Features
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Smart Start: Begins heating upon TEREA insertion
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Pause Mode: Temporarily pause your session
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Touchscreen Interface: Swipe/tap to operate
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Bluetooth Connectivity: Sync with the IQOS App
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Firmware Updates: Available via connected app
Why IQOS ILUMA PRIME I BLUE NEW SERIES in UAE is Popular
Premium Design for a Sophisticated Audience
The UAE market appreciates luxury and precision, and the ILUMA i PRIME’s Breeze Blue color is crafted to deliver both. It reflects a calm, professional tone that fits business and leisure settings alike.
No-Blade, No-Cleaning Experience
Older IQOS models relied on a ceramic blade to heat the tobacco stick, which required regular cleaning. The ILUMA series replaces this with Smartcore Induction, eliminating residue and the need for manual cleaning.
Seamless Availability of TEREA Sticks
Users in the UAE have wide access to TEREA tobacco sticks, which are designed to pair exclusively with ILUMA models. They are available at airports, retail shops, malls, and online across Dubai, Abu Dhabi, and Sharjah.

IQOS ILUMA PRIME I BLUE NEW SERIES in UAE
How to Use the IQOS ILUMA PRIME I BLUE NEW SERIES in UAE
Step-by-Step Guide
1. Charge Your Device
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Plug the USB-C cable into the device.
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Wait until the status light indicates a full charge.
2. Insert a TEREA Stick
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Slide a TEREA stick into the holder until it clicks.
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The device will auto-start heating.
3. Wait for Vibration
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The device vibrates once when heating starts and again when it’s ready to use (about 20 seconds).
4. Enjoy Your Session
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Puff gently. Session ends after 14 puffs or 6 minutes.
5. Auto-Eject and Clean
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The device automatically powers down.
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No cleaning needed—dispose of the used TEREA stick.
Comparisons with Other IQOS Devices
Feature | ILUMA i PRIME | ILUMA ONE | IQOS 3 DUO |
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Heating | Smartcore Induction | Smartcore Induction | Blade Heating |
Compatibility | TEREA only | TEREA only | HEETS only |
Design | Premium (Aluminum & Leather) | Compact | Plastic |
Touchscreen | ✅ Yes | ❌ No | ❌ No |
Bluetooth | ✅ Yes | ✅ Yes | ❌ No |
No-Clean | ✅ Yes | ✅ Yes | ❌ No |
Safety and Legal Use in the UAE
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Must be 18+ years old to purchase or use.
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Not a smoking cessation product.
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Do not use if you’re pregnant or allergic to nicotine.
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Avoid disassembling or modifying the device.
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TEREA sticks contain metal and should not be cut open or used with other models.
Pros and Cons: IQOS ILUMA PRIME I BLUE NEW SERIES in UAE
✅ Pros
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Elegant, minimalist design in Breeze Blue
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Easy-to-use touchscreen
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Zero blade = no cleaning required
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Works only with sealed TEREA sticks = safer use
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App-enabled custom settings
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USB-C fast charging
❌ Cons
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More expensive than ILUMA ONE
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TEREA sticks only; no backward compatibility
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Slightly heavier than older models
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Requires regular charging of both the holder and the case
Frequently Asked Questions (FAQs): IQOS ILUMA PRIME I BLUE NEW SERIES in UAE
What makes the IQOS ILUMA i PRIME Breeze Blue different?
The Breeze Blue model is part of the New ILUMA i Series, offering a luxurious look and high-tech features like a touchscreen, Smart Start, Pause Mode, and no cleaning due to induction heating.
Can I use HEETS with IQOS ILUMA i PRIME?
❌ No. ILUMA i PRIME devices only support TEREA™ sticks. Using HEETS or altering sticks may damage the device and void the warranty.
Is IQOS ILUMA i PRIME safer than traditional smoking?
IQOS is not risk-free, but it emits 95% fewer harmful chemicals than cigarettes (per PMI studies). However, it still contains nicotine and is not recommended for non-smokers or youth.
Does the Breeze Blue device require maintenance?
No cleaning is needed. Just wipe the outer case occasionally. There are no fragile blades, and TEREA sticks self-seal to prevent residue.
How long does a full charge last?
A full charge allows up to 20 uses. Each session lasts around 5–6 minutes or 14 puffs.
What should I do if my device isn’t heating?
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Ensure the device is charged
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Make sure you’re using original TEREA sticks
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If the issue persists, reset the device or contact IQOS support via the app or website
Is IQOS legal in the UAE?
✅ Yes, IQOS is legal and regulated in the UAE. It’s widely available and can be purchased by adults 18+ with a valid ID.

IQOS ILUMA PRIME I BLUE NEW SERIES in UAE
Final Thoughts
The IQOS ILUMA PRIME I BLUE NEW SERIES in UAE is a forward-thinking, sleek, and intelligent alternative to traditional smoking. Its elegant design, effortless operation, and powerful features make it an ideal choice for users in the UAE looking for sophistication, cleanliness, and convenience in one package.
Whether upgrading from an older IQOS model or starting fresh, the Breeze Blue edition offers a futuristic tobacco experience that’s smart, safe, and satisfying.
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